Businesses and companies keep exploring how to make their business be on top of the industry or even can have a match to other competitors. They are still in the stage of researching new techniques knowing that there is still a lot of marketing strategy out there to make their business be prepared to get to the next level of their field.
That’s when they discovered the advantage of using affiliate marketing.
WHAT IS AFFILIATE MARKETING?
Many businesses and companies are thinking about more marketing strategies to grow their business. And upon searching, businesses and companies find this kind of marketing what they called affiliate marketing.
So, what is affiliate marketing? Affiliate marketing is a kind of performance-based marketing strategy wherein businesses give rewards to one or more affiliates for each customer or visitor they brought by doing their own marketing efforts and tactics.
To put it simply, affiliate marketing is a process of promoting a company’s product, or service on an affiliate website and earning a profit or percentage of each sale. This kind of sales tactic can be done through an affiliate network.
So, companies who do not have any available sources to generate sales effort, do not have valuable and remarkable advertisements. If they want to gather all potential prospects into a group, these affiliate networks can be used by companies and businesses.
Affiliate marketing has three things and those are:
- The merchant- also known as “seller” or “brand”. This is a company that creates products. It can be a big and famous company just like Apple who produces and sells electronic goods.
- The affiliate- also known as “publisher” or “advertiser”. This is when an affiliate promotes or advertises affiliate products and then sells it to as many potential prospects as they can. These advertisers or publishers have unique affiliate links.
- The consumer: The one who generates affiliate marketing. The ones that keep businesses operate and function well.
WHY IS IT IMPORTANT TO BUSINESSES?
The big question now is why affiliate marketing is important to businesses? Affiliate businesses are important in the business industry because it gives a lot of benefits such as it can help you expand and grow your brand awareness.
It also helps you scale your businesses, increase your SEO, it also offers limited start-up costs, detailed statistics and data, and many more. So, here are more benefits of affiliate marketing:
NEVER CREATE PRODUCTS
Worrying about not having your own product, service, or brand, and having a hard time creating a framework, outline, and inventory? Hey! Worry no more!
Affiliate marketing gives the opportunity for businesses and companies to start a business more conveniently, easier, and with lower financial risk. It can also help you to take good care of all those details safe and sound while you are thinking about a new strategy to generate your sales.
SET YOUR OWN SCHEDULE
It is because you have your own business, that full schedule is in your hands. You can set your own schedule depending on your body clock.
Want to travel with your family, colleagues, and friends? You can still do traveling while working. Affiliate marketing is one of the best practices and examples for this situation because it gives you the freedom to enjoy your habits whenever and wherever you are for as long as you are doing your work perfectly.
GENERATE PASSIVE INCOME
Last but not definitely least, affiliate marketing gives the best kind of income that you can earn. Once affiliate marketing is established and works effectively it will give every business the chance to generate an income without requiring too much effort to generate and maintain. This kind of income was called passive income.
HOW TO USE WEBINARS FOR AFFILIATE MARKETING?
If you are wondering how you will use webinars for affiliate marketing, so take a look at each of these ideas.
Before jumping into any situation, you need first to be prepared in any aspect. Some affiliate marketers are unsure about hosting webinars. Perhaps because some marketers don’t know how to connect, communicate, or deal with their customers. So, why not create a few videos and then post them on social media platforms. This will make you at ease in speaking, delivering messages,s and be a professional whenever you face the camera. These kinds of practices will help you a lot in boosting your confidence.
USE Q&A SESSIONS
Whenever you are planning to host a webinar as part of your affiliate marketing strategy, you should practice presenting some Q&A sessions. This question and answer portion will help you educate your customer about your product, service, or brand. This also gives them the chance to ask you for more details about the product. If they ask you more about your products, this can be a good sign that they are interested to know more about your brands, product, or services.
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PROVIDE FREE HANDOUTS
One more great thing to your webinar is to give your attendees or participants something free yet valuable. These valuable things can be extra information, details, presentations, demonstrations, or anything that can be helpful to your audiences.
REUSE CONTENT IN YOUR WEBINARS
Here are some tips and strategy on how you will reuse your content from your previous webinar events:
- Record your webinar event from beginning up to the end, and create a link wherein your customers can watch the presentation.
- Breaking down your content into small enticing parts of your webinar and upload the video to its sharing sites or even upload it to your own blog.
- You can create a PDF file handout by using some slides from your webinar and then send that to everyone who is able to attend the presentation
- Use a PDF handout or short video to encourage more visitors and attendees to join your mailing list.
USE EMAIL CAMPAIGNS
A great webinar with the combination of an enticing email campaign is an effective affiliate marketing strategy. In fact, webinars can help you in boosting your email campaign. How? Participants leave their email address upon registering in a webinar event. This will help them expand their contact list and boost their marketing efforts and strategies. If you send high-quality content will result in increasing your affiliate sales as well as your webinar audience.
USE A GUEST SPEAKER OR TESTIMONIALS
It’s not enough to have great content if you don’t have a testimonial about how good your products are or don’t have a good speaker who will help you educate your attendees. It simply means that endorsement from a trusted expert in the field or good feedback from the users of your product is a plus point to your customers.
JETWEBINAR AFFILIATE TOOL
WHAT IS JETWEBINAR?
JetWebinar is the first simulive webinar hosting platform in the marketing field. It is a cloud-based platform designed for all sizes of businesses. JetWebinar can deliver a high-quality webinar that can still accommodate as high attendance as you need because its technology has no limit on how many people they can accommodate per event.
It is also easy to access, no need to download some apps or software, you can use computers, laptops, or even your mobile devices to watch the event. And the most important part is that it is designed for a more interactive and engaging webinar experience and that is the goal of every host in having webinar events.
JetWebinars has a lot of features to offer to every business some of its features are:
OFFERS REAL-TIME WEBINARS
JetWebinars allow their users to stream a video, it also allows the users to acquire the benefits of a live chat in a real-time webinar event.
It has an incredible feature wherein you can replay or rehost your webinar content whenever and wherever you are around the world. You just need to click the auto-schedule, pick your preferred time and date and you are good to rehost your webinar.
CUSTOMIZATION AND PERSONALIZATION
JetWebinar has features wherein you can customize your templates and personalize your email. In customizing your templates you have several custom templates you can choose from according to your style or depending on your webinar theme.
While personalizing the email, it will help you remind your attendees about your upcoming webinar event it can also help you reach your target customers and attendees in just a short time.
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PROVIDE INFO ABOUT AFFILIATE TOOL IN WEBINAR
What is an affiliate marketing tool? It is the tool to help the marketers to design, launch, and manage their affiliate programs.
These affiliate tools are very useful for webinars because they can track the registrants and even each affiliate’s performance as well as their payments. Affiliate tools can also be a big factor to leverage the network’s contact and drive attendance of your webinar event because they have an affiliate tracking system that can credit their attendees’ sources.
Affiliate tools can also help the webinars to create unique webinars URLs for each of the affiliates.
Businesses and companies need to create an affiliate profile to give credit for affiliates who are doing promotions or advertisements for you. We will give you some steps on how to add affiliates.
- Go to the Dashboard
- Click “Affiliates”
- On the lower right click “add new”
- Fill up the form
- Name of the affiliate
- Email address
- Click “Send Welcome Email” (If you want them to send a welcome email with specific URL)
- Click “Add Affiliate”
- Then back to Dashboard – Affiliate
**You can use the search button to find easier your new affiliate
- After adding a new affiliate. Click “Generate” and you can find this in the Affiliate URL column.
- Then select the webinar to promote and complete the form
Once you give this URL, your affiliation information and attendees will track. You can also see in the affiliation section who’s responsible for each visitor and customer.
If you want to manage your affiliates, check out these steps:
- Go to Dashboard
- Click “Affiliates”
- In the Action section, click Edit
- On the Edit Affiliate page you can edit:
- Affiliate Code
- First Name
- Last Name
- Email Address
- Phone Number
- Go back to Dashboard- affiliate
- Click “Generate” under the name Affiliate URL section
- You can select a webinar you want to promote
- Copy the promotional URL
- Paste in new tab
And you will see your Registration Page
** This registration page has an affiliate code to enable getting the credit for each registration.
Webinars are one of the perfect tools for affiliate marketers that can be used as part of a marketing strategy. Affiliate marketing provides a lot of opportunities for companies and businesses yet it cannot be avoided that affiliate marketers will encounter some problems including in organizing and presenting their webinar at first.
But once you find the right procedure and techniques in using your affiliate marketing, it can really benefit you and your business in the long run.